16 Best Alternatives to Mixpanel in May 2024

Alternatives & Competitors to Mixpanel

  1. 1. Slack
  2. 2. Hotjar
  3. 3. Dotcom-Monitor
  4. 4. Segment
  5. 5. Sentry
  6. 6. MoEngage
  7. 7. CleverTap
  8. 8. Amplitude
  9. 9. Bright Data
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Here are competitors or alternatives to Mixpanel and other similar Data Analytics software. You need to consider some important factors when choosing a tool like Mixpanel for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to Mixpanel that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of Mixpanel. Discover sofware like Slack, Hotjar, Dotcom-Monitor or Segment.

List of Alternatives to Mixpanel

From Data Analytics tools, we have selected the best alternatives to Mixpanel based on reviews for each solution and similarities with Mixpanel. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo slack

Description

Easily collaborate and organize your team's work with Slack; share information and organize your projects.

Slack compared to Mixpanel

Slack has better positive reviews compared to Mixpanel: 95 vs 92

Slack is better at customer service than Mixpanel: 4.5 vs 4.0

Slack is easy to use compared to Mixpanel: 4.5 vs 4.0

Slack pricing plans are more competitive than Mixpanel: 4.6 vs 4.0

Slack has more functions than Mixpanel: 78 vs 55

Slack: Pros & Cons

Accessible anywhere: This software allows employees to connect from many different devices
Customized channels: The tool offers the ability to create public, private, shared or multi-space chat channels
Real-time collaboration: The Slack communication solution is perfect for increasing responsiveness
Limited storage: The storage capacity of files is limited
Read notifications: It is impossible to know if your correspondent has read a sent message
Very limited free plan: The trial price plan has limited functionality

Best features

  • - Channels

  • - Direct messaging

  • - File sharing

  • - Integrations

  • - Search and archiving

  • - Notifications and alerts

  • - Threads

  • - Video and voice calls

Slack pricing

Free

Enterprise Grid

Contact sales

Pro

$7 / user / month

Business+

$13 / user / month

Popular

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logo hotjar

Description

Hotjar will allow you to understand the user behavior on your site as well as its strengths and weaknesses.

Hotjar compared to Mixpanel

Hotjar has better positive reviews than Mixpanel: 97 vs 92

Hotjar is better at customer support than Mixpanel: 4.5 vs 4.0

Hotjar is better at ease to use than Mixpanel: 4.5 vs 4.0

Hotjar is better at value for money than Mixpanel: 4.5 vs 4.0

Hotjar has more features than Mixpanel: 79 vs 55

What's the difference between Hotjar and Mixpanel?

As we delve into the comparison of Hotjar vs Mixpanel, we uncover the nuanced differences that set these two tools apart. One key distinction lies in their user segmentation capabilities, with Mixpanel showcasing its prowess in this area. The extensive toolkit it offers enables users to craft highly specific and intricate user segments based on a multitude of attributes and behaviors. This...

Hotjar: Pros & Cons

Simplicity: The interface is readable and the software is easy to learn
Accuracy: The user data is detailed
Rich information and insights: The software provides many insights to improve the user experience on your website
Price: The price is quite high even though a limited free version is available
Confidentiality: The data collected may be without the users’ permission
Website performance: The tool consumes a lot of resources

Best features

  • - Visitor recordings

  • - Conversion funnels

  • - Form analysis

  • - Feedback polls

  • - Incoming feedback

  • - Behavior analytics

  • - Visitor segmentation

  • - Surveys

Hotjar pricing

Plus

$41 / month

Business

$105 / month
3 months free on the Business plan (Save $150)
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logo dotcom-monitor

Description

Dotcom-Monitor provides detailed, real-time insights into the performance of your website pages, web applications, APIs, and user services.

Dotcom-Monitor compared to Mixpanel

Dotcom-Monitor is a better solution for customer support than Mixpanel: 4.6 vs 4.0

Dotcom-Monitor is easier to set up than Mixpanel: 4.5 vs 4.0

Dotcom-Monitor is more suitable for small businesses thanks to its good value for money than Mixpanel: 4.2 vs 4.0

Mixpanel is more versatile than Dotcom-Monitor: 55 vs 20

Dotcom-Monitor: Pros & Cons

Easy setup & comprehensive monitoring capabilities: Dotcom-Monitor offers a swift, straightforward initial setup process and a wide array of monitoring functionalities.
User-centric tools: With tools designed to maximize uptime, performance, and availability, Dotcom-Monitor ensures an outstanding user experience.
Detailed reporting & alerts: The centralized dashboard neatly consolidates all key metrics into a single view.
No-code scripting & customization: Thanks to its EveryStep Web Recorder, Dotcom-Monitor allows users to quickly and easily record custom scripts to monitor interactive websites and web application elements.
Limits of external synthetic monitoring: Although Dotcom-Monitor currently does not offer Real User Monitoring (RUM), combining synthetic monitoring with RUM could potentially provide a more comprehensive performance analysis.
Pricing: While Dotcom-Monitor's pricing plans may seem steep at first glance, they offer flexibility to tailor packages according to the duration and scale of your monitoring needs.
Limited global network: Dotcom-Monitor has a network spanning 30+ locations worldwide. While this may be smaller than some competitors, it is expandable for enterprise clients with specific use cases and location needs.

Best features

  • - Perform load testing

  • - Monitor your web services

  • - Monitor your web pages

  • - Monitor the performance of your web applications

  • - Customize alerts and reports

  • - Integration and mobile monitoring

  • - Real browser and mobile device testing

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logo segment

Description

Segment allows you to collect data from your web and mobile applications and provides key information about your customers and users for your marketing and product teams.

Segment compared to Mixpanel

Segment is a better solution based on percentage of positive reviews than Mixpanel: 97 vs 92

Segment is a better solution for customer support than Mixpanel: 4.8 vs 4.0

Segment's user interface is more convenient than Mixpanel: 4.8 vs 4.0

Segment pricing plans are more competitive than Mixpanel: 4.6 vs 4.0

Segment is more versatile than Mixpanel: 97 vs 55

What's the difference between Segment and Mixpanel?

Mixpanel and Segment are both analytics platforms, but they differ significantly in their focus and functionalities. Mixpanel is primarily geared towards user analytics, enabling companies to track user interactions within their website or application in real-time. It excels in its detailed event tracking and the ability to create complex funnels,...

Segment: Pros & Cons

Support: The customer service is attentive and available
Ease of use: Implementation is fast and many integrations are available
Performance: This customer data management and analysis software offers a lot of features and saves teams valuable time
Price: Can be expensive for some users or for small companies
Coding: It is sometimes necessary to know how to code to have access to certain features
Maintenance required: Companies must budget for maintenance

Best features

  • - Integrations

  • - Unified contact files

  • - Real-time audiences

  • - Customer journey and touch points

  • - Track the performance of your mobile apps

  • - Track customer behavior across your e-commerce site

  • - Store and analyze data easily

  • - Collect data from servers

Segment pricing

Free

Business

Contact sales

Team

$120 / month
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logo sentry

Description

Sentry is a platform connected to your apps that helps you identify, diagnose, and fix bugs to optimize the performance of your code.

Sentry compared to Mixpanel

Sentry has better positive reviews compared to Mixpanel: 100 vs 92

Sentry is better at customer service than Mixpanel: 4.5 vs 4.0

Sentry is more user friendly than Mixpanel: 4.5 vs 4.0

Sentry is better at value for money than Mixpanel: 4.6 vs 4.0

Mixpanel has more functions than Sentry: 55 vs 38

Sentry: Pros & Cons

Easy to use: The error monitoring software is easy to deploy and use
Real-time monitoring: The real-time monitoring of errors is efficient. You are always aware of malfunctions
Software integrations: The online solution offers vast integration possibilities
Team management: The team management interface is not very user-friendly
Pricing plans: Less expensive subscriptions are limited in terms of events
Customization of alerts: The configuration and content of alerts are minimally customizable

Best features

  • - Quick bug resolution

  • - Discover

  • - Errors contextualization

  • - Dashboard

  • - Languages and frameworks

Sentry pricing

Developer

Free

Enterprise

Contact sales

Team

$26 / month

Business

$80 / month
6 months free on the Teams plan (Save $180)
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logo moengage

Description

To accelerate your business growth, MoEngage offers a program for startups. The tool is ideal for increasing customer engagement and significantly improving your profitability.

MoEngage compared to Mixpanel

MoEngage has better positive reviews than Mixpanel: 96 vs 92

MoEngage is better at customer support than Mixpanel: 4.6 vs 4.0

MoEngage's user interface is more convenient than Mixpanel: 4.3 vs 4.0

MoEngage pricing plans are more competitive than Mixpanel: 4.4 vs 4.0

MoEngage has more features than Mixpanel: 86 vs 55

MoEngage: Pros & Cons

Ease of use: The tool is easy and pleasant to use
Omnichannel: Engagement campaigns can be sent simultaneously across multiple platforms
Responsive support: MoEngage software support is professional and responsive
Lack of precision: Segmentation and cohort design can lack precision
Mobile experience: The MoEngage solution is not mobile-friendly
Bugs: Some users report the present of a number of bugs

Best features

  • - Analyze your campaigns in detail

  • - Benefit from comprehensive support

  • - Automate your marketing tasks

  • - Leverage AI to predict user actions

  • - Improve acquisition ROI

  • - Onboard your customers efficiently

  • - Connect your favorite apps

  • - Boost conversions with personalized messaging

MoEngage pricing

Scale

Contact sales

Grow

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logo clevertap

Description

To increase your marketing performance and accelerate your business growth, CleverTap is ideal. This comprehensive solution improves engagement and retention with relevant features and advanced analytics for your strategy.

CleverTap compared to Mixpanel

CleverTap is better at customer service than Mixpanel: 4.5 vs 4.0

CleverTap is easy to use compared to Mixpanel: 4.5 vs 4.0

CleverTap pricing plans are more competitive than Mixpanel: 4.1 vs 4.0

CleverTap has more features than Mixpanel: 80 vs 55

What's the difference between CleverTap and Mixpanel?

Mixpanel and CleverTap are both prominent platforms in the mobile and web analytics space, offering sophisticated tools to monitor and engage users. While they cater to similar audiences, several key differences set them apart.The main point of difference lies in their approach to data handling and user engagement. Mixpanel focuses extensively on event-based analytics, allowing businesses...

CleverTap: Pros & Cons

Analytics reporting: The platform’s analytics features are extensive and powerful
Automation: The marketing automation options are relevant
Customer service: The Clevertap customer retention tool has an excellent customer support team
Complex to use: It is difficult for some users to integrate Clevertap into a website
Pricing plan: The price of the tool can increase rapidly depending on the size of the company
Query processing: With a large data set, slowness can be observed

Best features

  • - Track and analyze user behavior in real-time

  • - Significantly increase your revenues

  • - Create cross-channel campaigns easily

  • - Effectively segment your customer base

  • - Benefit from a robust infrastructure

  • - Create personalized experiences with AI-powered recommendations

  • - Optimize your campaigns with A/B testing

  • - Automate your user retention strategy with Journeys

CleverTap pricing

Advanced

Contact sales

Cutting Edge

Contact sales

Essentials

$99 / month
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logo amplitude

Description

Amplitude analyzes the behavior of your online users, identifies trends and patterns and provides you with all the reports and data you need to make the right business decisions.

Amplitude compared to Mixpanel

Amplitude has more positive reviews than Mixpanel: 94 vs 92

Amplitude is better at support than Mixpanel: 4.5 vs 4.0

Amplitude pricing plans are more competitive than Mixpanel: 4.3 vs 4.0

Mixpanel is more versatile than Amplitude: 55 vs 31

Why is Amplitude a good alternative to Mixpanel?

Amplitude offers a compelling alternative to Mixpanel, particularly for businesses seeking robust user analytics and product intelligence. Amplitude's platform is renowned for its comprehensive event tracking and user behavior analysis capabilities. It provides deep insights into how users interact with a product or app, enabling data-driven decision-making. Amplitude also excels in user segmentation, cohort analysis, and retention tracking, making it a powerful tool for understanding user engagement and retention. Its intuitive interface and user-friendly features make it accessible to teams of all sizes. For organizations looking to optimize user experiences and drive product growth, Amplitude proves to be an excellent alternative to Mixpanel, offering a wealth of actionable insights.

What's the difference between Amplitude and Mixpanel?

Mixpanel and Amplitude are both prominent players in the realm of product analytics, each with its own strengths and differences to consider when choosing the right platform for your analytics needs.One significant difference between Mixpanel and Amplitude is their approach to user analytics. Mixpanel is renowned for its event-driven analytics, focusing on tracking specific user interactions within your product.

Amplitude: Pros & Cons

Data-driven decision making: Amplitude provides in-depth analytics to help you make strategic business decisions
User behavior insights: Understand how users interact with your product and optimize their experience
Powerful segmentation: Segment your user data to target specific audiences and personalize your marketing campaigns
Limited data visualization options: Amplitude offers limited options for visualizing data, restricting the ability to present information in compelling and diverse ways
Steep learning curve: Using Amplitude may require significant time and effort to fully understand and utilize its features, making it challenging for young entrepreneurs with limited resources
Pricing structure: Amplitude's pricing structure may be prohibitive for startups with tight budgets, as it is geared towards larger companies with higher data volumes

Best features

  • - Personalized recommendations

  • - A/B Testing

  • - User analytics and insights

  • - Data Management

  • - Cohort analysis

  • - Behavior tracking

  • - Funnel analysis

  • - Retention analysis

Amplitude pricing

Starter

Free

Growth

Contact sales

Enterprise

Contact sales
12 months free on the Growth plan (Save $1,000)
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logo bright data

Description

With the Bright Data platform, you can collect and use data from the entire web. By accessing this data stream, you can implement a data-driven strategy and optimally control your company.

Bright Data compared to Mixpanel

Bright Data has more positive reviews than Mixpanel: 98 vs 92

Bright Data is better at support than Mixpanel: 4.9 vs 4.0

Bright Data is easy to use compared to Mixpanel: 4.6 vs 4.0

Bright Data pricing plans are more competitive than Mixpanel: 4.4 vs 4.0

Mixpanel has more options than Bright Data: 55 vs 25

Bright Data: Pros & Cons

Tool accessibility: The platform is easy to configure and simple to use
Stability of the solution: The availability rate is 99.99% and the tool works without interruption
Customer support: Customer support is responsive, professional, and you can have a dedicated consultant
Software pricing: The cost of the software is high compared to its competitors
Some errors: Sometimes residential proxies do not work as expected
Documentation: The documentation can be complex to understand if you want to perform complex tasks with the API

Best features

  • - Benefit from comprehensive resources

  • - Extract structured data with ease

  • - Customize and filter data

  • - Access data from across the web

  • - Benefit from a powerful network of proxies

  • - Maintain data compliance

  • - Connect your applications

  • - Real-time monitoring and alerts

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logo webengage

Description

WebEngage offers a program to support startups. The platform helps you build a solid foundation by improving the customer experience and boosting your retention rate to build growth over time.

WebEngage compared to Mixpanel

WebEngage has better positive reviews compared to Mixpanel: 97 vs 92

WebEngage is better at customer service than Mixpanel: 4.5 vs 4.0

WebEngage is easy to use compared to Mixpanel: 4.5 vs 4.0

WebEngage pricing plans are more competitive than Mixpanel: 4.3 vs 4.0

WebEngage has more options than Mixpanel: 129 vs 55

WebEngage: Pros & Cons

Effective customer engagement: WebEngage allows you to engage and communicate with your customers in a personalized manner
Enhanced customer retention: With WebEngage's targeted campaigns, you can increase customer loyalty and retention rates
Data-driven decision making: WebEngage provides insightful analytics and reports to help you make data-driven business decisions
Costly for small businesses: The pricing of WebEngage may be too high for startups and small businesses with limited budgets
Limited integration options: WebEngage may not be compatible with all the software and tools you currently use
Steep learning curve: It might take some time to fully understand and utilize all the features and functionalities of WebEngage

Best features

  • - Get access to a powerful marketing solution

  • - Boost your business growth

  • - Get personalized support

  • - Enhance your targeting abilities

  • - Learn how to make full use of the data

  • - Join a dynamic community

  • - Advanced reporting and analytics

  • - Create multi-channel campaigns

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logo snowcatcloud

Description

SnowcatCloud provides infrastructure for businesses to build customer-first capabilities through data collection and audience management. SOC2 Type 2 Certified.

SnowcatCloud compared to Mixpanel

Mixpanel has better positive reviews than SnowcatCloud: 92 vs 85

SnowcatCloud is better at customer support than Mixpanel: 4.6 vs 4.0

SnowcatCloud's user interface is more convenient than Mixpanel: 4.5 vs 4.0

SnowcatCloud pricing plans are more competitive than Mixpanel: 4.4 vs 4.0

Mixpanel is better at number of features than SnowcatCloud: 55 vs 52

SnowcatCloud: Pros & Cons

Outstanding customer support: Chat, email, Zoom, and a shared Slack channel.
Cost-Efficient at any scale: Cost-effective no matter your event volume, startup to enterprise.
Customer graph integration: Integration with Neo4j for identity resolution and marketing attribution.
Requires a data team: Snowplow requires a data team with knowledge of SQL and data modeling techniques.
Requires a data warehouse: owning a data warehouse and AWS/GCP Infrastructure is required.
No visualization layer: All your analytics needs to be driven by your own SQL models/analysis.

Best features

  • - Cost-efficient at scale

  • - Premium enrichments included

  • - Automated report generation

  • - Real-time, fully-featured Snowplow pipeline

  • - Customer knowledge graph

  • - Fully white-label domain collector

  • - Real-time, cost-efficient data transformation

  • - Personalized notifications

1 month free trial + 3 months free on the Startup plan (Save $3,000)
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logo jepto

Description

Jepto uses machine learning to always stay ahead on anomalies and allow you to get real insights into your data. The tool allows you to automate tasks and work together with your teams to improve campaign performance and management.

Jepto compared to Mixpanel

Mixpanel is a better solution based on percentage of positive reviews than Jepto: 92 vs 90

Jepto is a better solution for customer support than Mixpanel: 5.0 vs 4.0

Jepto's user interface is more convenient than Mixpanel: 4.5 vs 4.0

Jepto pricing plans are more competitive than Mixpanel: 4.6 vs 4.0

Mixpanel has more options than Jepto: 55 vs 21

Jepto: Pros & Cons

Comprehensive analytics: In-depth insights for data-driven decision-making, enhancing campaigns
Efficiency through automation: Time-saving automation streamlines marketing operations
Integration versatility: Seamlessly integrates with diverse marketing tools, ensuring data flow
Learning curve: Advanced features might have a steeper learning curve
Cost consideration: Pricing could be limiting for smaller budgets
Customization complexity: Advanced customization may require technical expertise

Best features

  • - Quickly detect anomalies

  • - Efficiently manage KPIs

  • - Manage ad spend

  • - Automate tasks and save time

  • - Stay ahead of the competition with market insights

  • - Collaborate with ease using team management

  • - Centralize data

  • - Streamline your workflow with task templates

Jepto pricing

Basic

$10 / month

Starter

$99 / month

Plus

$299 / month

Pro

$499 / month
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logo june

Description

The June platform analyzes your products and provides you with automatically generated personalized reports. You can thus follow relevant metrics, pilot your activity more efficiently and serenely accompany the growth of your company.

June Analytics compared to Mixpanel

June Analytics is a better solution based on percentage of positive reviews than Mixpanel: 100 vs 92

June Analytics is a better solution for customer support than Mixpanel: 4.3 vs 4.0

June Analytics is easier to set up than Mixpanel: 4.1 vs 4.0

June Analytics is more suitable for small businesses thanks to its good value for money than Mixpanel: 4.6 vs 4.0

June Analytics has more functions than Mixpanel: 61 vs 55

June Analytics: Pros & Cons

Easy to use: This tool is very easy to use
Relevance of insights: The platform detects positive signals very quickly
Proactive platform: The June team releases regular updates to continuously improve its product
Customization: June offers extensive customization possibilities for customized reports

Best features

  • - Take advantage of AI advances

  • - Real-time sales insights

  • - Customer profiling

  • - AI-powered insights

  • - Follow the most relevant KPIs

  • - Get to know your customers

  • - Automatically qualify your listings

  • - Connect all your favorite tools

June Analytics pricing

Free

Scale

Contact sales

Growth

$149 / month
$450 in credits for the Growth plan (3 months) (Save $450)
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logo apphud

Description

The Apphud SaaS platform offers a powerful and secure integrated subscription infrastructure. It significantly improves the profitability of iOS or Android mobile applications. This allows you to focus on developing the app rather than integrating payments into the app.

Apphud compared to Mixpanel

Apphud has better positive reviews compared to Mixpanel: 100 vs 92

Apphud is better at customer service than Mixpanel: 5.0 vs 4.0

Apphud is easy to use compared to Mixpanel: 5.0 vs 4.0

Apphud pricing plans are more competitive than Mixpanel: 4.9 vs 4.0

Mixpanel has more functions than Apphud: 55 vs 24

Apphud: Pros & Cons

Speed of deployment: The implementation and learning curve is quicky and easy. The tool does not require extensive technical knowledge.
Functionality: Analysis options are accurate, real-time and comprehensive.
Customer support: Documentation and support are helpful in case of difficulties.
Usability: The UI and UX could be improved.
Pricing plans: Small businesses may find the cost high for their needs.
Missing options: Some payment features are yet to be added.

Best features

  • - Reliability and performance from a specialized solution

  • - Powerful Web-to-App campaign development

  • - Accurate, real-time analysis of application revenue

  • - Deploy pricing tests in an agile manner

  • - Seamless integration with all your tools

  • - Agile pricing tests with no need for app updates

  • - User-friendly analytics and reliable insights

Apphud pricing

Free

Enterprise

Contact sales

Pro

$49 / month
6 months free on Launch Plan (Save $1,194)
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logo howuku

Description

Howuku will help you understand user behavior when on your website, so you can make the right optimizations and increase conversion rates and customer satisfaction.

Howuku compared to Mixpanel

Howuku is a better solution based on percentage of positive reviews than Mixpanel: 100 vs 92

Howuku is a better solution for customer support than Mixpanel: 5.0 vs 4.0

Howuku is better at ease to use than Mixpanel: 5.0 vs 4.0

Mixpanel has more features than Howuku: 55 vs 25

Howuku: Pros & Cons

User behavior insights: Howuku provides detailed insights into user behavior on your website. It offers features like heatmaps, session recordings, and conversion funnels
Session recordings: With session recordings, you can watch individual user sessions to gain a deeper understanding of their interactions and pain points
A/B testing: Howuku offers A/B testing capabilities that allow you to create and run experiments to test different variations of your website's elements
Pricing: While Howuku offers a free plan with limited features, the more comprehensive plans can be relatively expensive
Learning curve: Some users may find Howuku's interface and features a bit complex, especially if they are new to user behavior analytics tools

Best features

  • - Analyse website traffic

  • - Optimize your website

  • - Collect user feedback

  • - Automate engagement

  • - Customizable surveys

  • - Get real-time insight into your customers

  • - Track user behavior

  • - Abandoned cart recovery

Howuku pricing

Basic

$20 / month

Growth

$45 / month

Pro

$60 / month

Premium

$100 / month
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logo datapills

Description

Datapills allows you to better understand the behavior of your users. Through numerous and relevant features, the platform helps you develop your business, increase your turnover and refine the user experience of your website.

Datapills compared to Mixpanel

Datapills is a better solution for customer support than Mixpanel: 4.7 vs 4.0

Datapills is easier to set up than Mixpanel: 4.5 vs 4.0

Datapills is more suitable for small businesses thanks to its good value for money than Mixpanel: 4.3 vs 4.0

Datapills is better at number of features than Mixpanel: 92 vs 55

Best features

  • - Make informed business decisions with Custom Reports

  • - Track the performance of your key indicators

  • - Get straight to the point without frills

  • - Leverage powerful heat maps

  • - Ensure the security of customer data

  • - Optimize user engagement with Behavioral Analytics

  • - Stay on top of your SEO game with Keyword Analytics

Datapills pricing

Free

Startup

$25 / month

Growth

$50 / month
6 months free on the Startup plan (Save $144)
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