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2 Best Alternatives to Search Ads in April 2024

Alternatives & Competitors to Search Ads

  1. 1. HubSpot
  2. 2. Semrush
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Here are competitors or alternatives to Search Ads and other similar Growth Marketing software. You need to consider some important factors when choosing a tool like Search Ads for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to Search Ads that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of Search Ads. Discover sofware like HubSpot and Semrush.

List of Alternatives to Search Ads

From Growth Marketing tools, we have selected the best alternatives to Search Ads based on reviews for each solution and similarities with Search Ads. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo hubspot

1. HubSpot
4.3 (3 reviews)
2 deals available

Prospecting CRM Marketing Automation Content Marketing

Description

The HubSpot suite makes it easy to manage your customer throughout their life cycle: web site visit, form completion, phone call and emails exchange, quote signing, support and upsell.

HubSpot compared to Search Ads

HubSpot has more positive reviews than Search Ads: 93 vs 91

HubSpot is better at support than Search Ads: 4.4 vs 3.9

HubSpot is easier to use than Search Ads: 4.4 vs 4.1

Search Ads is more suitable for small businesses thanks to its good value for money than HubSpot: 4.5 vs 4.3

Search Ads is more versatile than HubSpot: 91 vs 62

HubSpot: Pros & Cons

All-in-one solution: HubSpot’s suite integrates CRM, marketing and sales features
Customization: The platform allows you to customize many elements to suit your business and sales processes
Free features: HubSpot’s Core CRM tool is available for free
Pricing plans: From one plan to another, the price difference can be significant
Marketing Automation : Deploying workflows can be time consuming and complex
Integration fees: These fees are in addition to the monthly fees and can be expensive

Best features

  • - Automation and workflows

  • - Reporting and analytics

  • - Lead scoring and segmentation

  • - Content management

  • - Integrations and API

  • - Sales pipeline management

  • - Sales email tracking and templates

  • - Predictive lead scoring

Popular

2 deals available - 75% off for 1 year (Save $7,000)
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logo semrush

2. Semrush
4.0 (3 reviews)
1 deal available

SEO Content Marketing

Description

SEMRush is a comprehensive tool that gives you access to all the data you need to set up your perfect web marketing strategy. From SEO competitor strategy analysis to creating content marketing that ranks, get all the information you need to optimize your online presence.

Semrush compared to Search Ads

Semrush has better positive reviews than Search Ads: 97 vs 91

Semrush is better at customer support than Search Ads: 4.5 vs 3.9

Semrush is easier to set up than Search Ads: 4.5 vs 4.1

Search Ads is more suitable for small businesses thanks to its good value for money than Semrush: 4.5 vs 4.3

Semrush has more functions than Search Ads: 102 vs 91

Semrush: Pros & Cons

Keyword search: The keyword search features are comprehensive
Detailed reporting: The data provided by the tool is relevant
Toxic elements: The solution identifies toxic elements such as spammy backlinks
High price: Semrush’s pricing plans are expensive, especially for small businesses
User-unfriendly interface: The dashboard requires a high degree of understanding and experience
Getting started: The learning curve is high. Learning can be long and complex

Best features

  • - Optimize your SEO

  • - Offer content adapted to your target audience

  • - Carry out market research

  • - Improve your ad campaigns (PPC Keywords)

  • - Define a competitive strategy for your social networks

  • - Track your brand reputation

  • - Understand user behavior

  • - Organize projects efficiently

Semrush pricing

Pro

$130 / month

Guru

$250 / month

Business

$500 / month

Popular

14 days free on the Pro plan (Save $59)
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