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10 Best Alternatives to Omnisend in May 2024

Alternatives & Competitors to Omnisend

  1. 1. Mailchimp
  2. 2. HubSpot
  3. 3. Constant Contact
  4. 4. ClickFunnels
  5. 5. GetResponse
  6. 6. Encharge
  7. 7. Brevo (ex. Sendinblue)
  8. 8. MailerSend
  9. 9. Freshmarketer
View more

Here are competitors or alternatives to Omnisend and other similar Marketing Automation software. You need to consider some important factors when choosing a tool like Omnisend for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to Omnisend that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of Omnisend. Discover sofware like Mailchimp, HubSpot, Constant Contact or ClickFunnels.

List of Alternatives to Omnisend

From Marketing Automation tools, we have selected the best alternatives to Omnisend based on reviews for each solution and similarities with Omnisend. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo mailchimp

1. Mailchimp
4.5 (4 reviews)
2 deals available

Email Marketing Marketing Automation Lead Management

Description

Mailchimp is the #1 email and marketing automations brand* helping businesses find and engage customers across email, social media, landing pages, and advertising platforms.

Mailchimp compared to Omnisend

Omnisend is a better solution based on percentage of positive reviews than Mailchimp: 97 vs 92

Omnisend is a better solution for customer support than Mailchimp: 4.6 vs 4.0

Omnisend is easier to set up than Mailchimp: 4.6 vs 4.5

Omnisend is more suitable for small businesses thanks to its good value for money than Mailchimp: 4.5 vs 4.4

Mailchimp has more functions than Omnisend: 139 vs 102

What's the difference between Mailchimp and Omnisend?

Omnisend and Mailchimp are both powerful email marketing platforms designed to automate campaigns, engage subscribers, and drive conversions effectively. Both platforms offer a wide range of features to streamline email marketing efforts and help businesses reach their marketing goals. However, several key differences between Omnisend and Mailchimp may influence your decision on which platform best suits your needs.One significant difference lies in their

Mailchimp: Pros & Cons

Free version: The tool offers a free emailing solution, perfect for beginners
A complete tool: The famous emailing service integrates marketing automation features
Easy to use: Mailchimp is the ideal tool to start creating impactful newsletters
Limited technical support: Phone support from the Mailchimp team is only included in the Premium plan
Lack of advanced features: Can be frustrating for an advanced user
High price: Prices increase rapidly as the number of subscribers increases

Best features

  • - Connect all your tools

  • - A/B testing

  • - E-commerce integration

  • - Advanced reporting and analytics

  • - Segment your customers finely

  • - Continuously optimize your strategy

  • - Send the right message at the right time

  • - Design impactful emails

Mailchimp pricing

Free

Essentials

$69 / month

Standard

$100 / month

Premium

$350 / month
2 deals available - 50% off the Standard plan for 6 months (Save $1,870)
View the 2 deals
logo hubspot

2. HubSpot
4.5 (4 reviews)
2 deals available

Prospecting CRM Marketing Automation Content Marketing

Description

The HubSpot suite makes it easy to manage your customer throughout their life cycle: web site visit, form completion, phone call and emails exchange, quote signing, support and upsell.

HubSpot compared to Omnisend

Omnisend has more positive reviews than HubSpot: 97 vs 93

Omnisend is better at support than HubSpot: 4.6 vs 4.4

Omnisend is easier to use than HubSpot: 4.6 vs 4.4

Omnisend is more suitable for small businesses thanks to its good value for money than HubSpot: 4.5 vs 4.3

Omnisend is more versatile than HubSpot: 102 vs 62

HubSpot: Pros & Cons

All-in-one solution: HubSpot’s suite integrates CRM, marketing and sales features
Customization: The platform allows you to customize many elements to suit your business and sales processes
Free features: HubSpot’s Core CRM tool is available for free
Pricing plans: From one plan to another, the price difference can be significant
Marketing Automation : Deploying workflows can be time consuming and complex
Integration fees: These fees are in addition to the monthly fees and can be expensive

Best features

  • - Automation and workflows

  • - Reporting and analytics

  • - Lead scoring and segmentation

  • - Content management

  • - Integrations and API

  • - Sales pipeline management

  • - Sales email tracking and templates

  • - Predictive lead scoring

2 deals available - 75% off for 1 year (Save $7,000)
View the 2 deals
logo constant contact

3. Constant Contact
4.0 (4 reviews)
1 deal available

Email Marketing

Description

With this marketing solution, small businesses can finally make their voice heard. Constant Contact allows you to develop your customer base, create email marketing, or social media advertising, but also to effectively sell your products online with just one tool.

Constant Contact compared to Omnisend

Omnisend is a better solution based on percentage of positive reviews than Constant Contact: 97 vs 85

Omnisend is a better solution for customer support than Constant Contact: 4.6 vs 4.0

Omnisend's user interface is more convenient than Constant Contact: 4.6 vs 4.5

Omnisend pricing plans are more competitive than Constant Contact: 4.5 vs 4.0

Constant Contact has more options than Omnisend: 147 vs 102

Constant Contact: Pros & Cons

Ease of use: The tool is easy to use
Software integrations: You can connect many software to Constant Contact
Audience segmentation: The solution offers relevant segmentation features
Expensive solution: The platform is relatively expensive for small companies
Personalization: More email personalization options would be beneficial
Customer service: Many users are not satisfied with the responsiveness of support

Best features

  • - Access comprehensive performance reports

  • - Benefit from the efficiency of Automated Marketing

  • - Connect Constant Contact with professional tools

  • - Grow your contact list quickly

  • - Create attractive marketing content

  • - Streamline your email marketing with Email Automation

  • - Track and analyze your campaigns with Google Analytics Integration

  • - Enhance engagement with social media integration

Constant Contact pricing

Lite

$12 / month

Standard

$35 / month

Premium

$80 / month
50% off for up to 1 year on the Core and Plus plans. (Save $246)
Get deal
logo clickfunnels

4. ClickFunnels
5.0 (4 reviews)
1 deal available

Email Marketing E Commerce

Description

ClickFunnels is a comprehensive and versatile online marketing and sales funnel builder software. It is designed to help businesses create and manage their sales funnels to effectively guide their customers and lead to better conversions.

ClickFunnels compared to Omnisend

Omnisend has better positive reviews compared to ClickFunnels: 97 vs 90

Omnisend is better at customer service than ClickFunnels: 4.6 vs 4.3

Omnisend is easier to use than ClickFunnels: 4.6 vs 4.3

Omnisend is more suitable for small businesses thanks to its good value for money than ClickFunnels: 4.5 vs 4.1

Omnisend has more functions than ClickFunnels: 102 vs 46

ClickFunnels: Pros & Cons

Easy-to-use: ClickFunnels is known for its user-friendly interface and drag-and-drop funnel builders, requiring little to no technical expertise
Pre-designed templates: The platform offers a wide range of professionally designed funnel templates to save time and effort
All-in-one solution: ClickFunnels provides a comprehensive suite of tools and features to simplify your startup’s tech stack
Limited blogging and content management: ClickFunnels is primarily designed for creating sales funnels, so it lacks advanced blogging and content management capabilities
Cost: ClickFunnels can be relatively expensive, especially for small businesses or startups with tight budgets
Limited customization: Some users may find the platform’s customization options limiting when they need highly tailored or unique funnel designs

Best features

  • - Payment processing

  • - A/B testing

  • - Email marketing automation

  • - Funnel templates

  • - Drag-and-drop editor

  • - Membership sites

  • - Affiliate program management

  • - Analytics and reporting

ClickFunnels pricing

Basic

$147 / month

Pro

$197 / month

Funnel Hacker

$297 / month
1 month free on the Pro plan (Save $197)
Get deal
logo getresponse

5. GetResponse
4.3 (4 reviews)
1 deal available

Email Marketing Marketing Automation

Description

GetResponse is a comprehensive email marketing and automation platform designed to help businesses grow their online presence. It combines powerful tools and AI solutions to aid in list building, lead generation, and effective communication with audiences.

GetResponse compared to Omnisend

Omnisend has better positive reviews compared to GetResponse: 97 vs 82

Omnisend is better at customer service than GetResponse: 4.6 vs 4.2

Omnisend is more user friendly than GetResponse: 4.6 vs 4.5

Omnisend is better at value for money than GetResponse: 4.5 vs 4.2

Omnisend has more features than GetResponse: 102 vs 52

GetResponse: Pros & Cons

Comprehensive toolset: GetResponse offers a wide range of features including email marketing, automation, webinars, and landing pages
Ease of use: With its user-friendly interface and drag-and-drop editors, GetResponse makes it easy for you to create professional emails without prior technical knowledge
Advanced automation: GetResponse’s advanced automation capabilities allow for sophisticated targeting and segmentation
Pricing flexibility: While GetResponse offers various pricing tiers, the costs can add up as you add more subscribers and require additional features
Complexity in features: Some users may find the wide array of features overwhelming, especially small businesses that might not need such extensive functionalities
Email deliverability issues: Some users have reported issues with email deliverability, which can affect the overall effectiveness of campaigns

Best features

  • - Webinars

  • - Email marketing

  • - Marketing automation

  • - Landing pages

  • - Conversion funnels

  • - Analytics and reporting

  • - List management

  • - Transactional emails

GetResponse pricing

Free

Email Marketing

$16 / month

Marketing Automation

$56 / month

Ecommerce Marketing

$111 / month
15% off monthly plans for 1 year (Save $712)
Get deal
logo encharge

6. Encharge
4.8 (4 reviews)
1 deal available

Marketing Automation Email Marketing

Description

Encharge allows you to combine email marketing with behavioral analysis in a simple way. You can automatically send emails based on your customer’s actions on your website. This way you can quickly improve the relevance of your marketing strategy.

Encharge compared to Omnisend

Encharge is a better solution based on percentage of positive reviews than Omnisend: 99 vs 97

Encharge is a better solution for customer support than Omnisend: 4.8 vs 4.6

Encharge's user interface is more convenient than Omnisend: 4.8 vs 4.6

Encharge pricing plans are more competitive than Omnisend: 4.8 vs 4.5

Omnisend is more versatile than Encharge: 102 vs 28

Encharge: Pros & Cons

Customer support: Customer service is highly responsive and offers quality answers
Automation features: Creating automation workflows is quick and easy
Comprehensive solution: The Encharge platform is packed with features, making it one of the most complete tools on the market
Learning curve: It may take some time to master all functionalities
Landing page: The solution does not offer a landing page generator
Pricing plans: The platform is expensive for startups

Best features

  • - Create custom flows

  • - Integration freedom

  • - Behavioral insights

  • - Segment your users finely

  • - Send transactional emails

Encharge pricing

Enterprise

Contact sales

Growth

$99 / month

Premium

$159 / month
50% off for 1 year (Save $3,594)
Get deal
logo sendinblue

7. Brevo (ex. Sendinblue)
4.5 (4 reviews)
1 deal available

Growth Marketing Marketing Automation Mobile Marketing Email Marketing Prospecting

Description

Brevo centralizes all your marketing and sales activity, from emailing to marketing automation to social media advertising. Access all the tools you need to boost your sales - in one place!

Brevo (ex. Sendinblue) compared to Omnisend

Omnisend has better positive reviews compared to Brevo (ex. Sendinblue): 97 vs 93

Omnisend has more options than Brevo (ex. Sendinblue): 102 vs 87

Brevo (ex. Sendinblue): Pros & Cons

Automation features: The platform’s email automation is powerful, flexible and relevant
Free CRM software: All price plans come with an integrated sales CRM
Customer support: Customer service is responsive and can be reached via email, live chat or phone
Free plan: The 300 daily email limit is too restrictive
Software integrations: Brevo's emailing tool offers a limited number of integrations
Email customization: The solution has few email templates available

Best features

  • - Marketing automation

  • - Contact management

  • - Email marketing

  • - SMS marketing

  • - Landing pages

  • - CRM integration

  • - Analytics and reporting

  • - Transactional emails

Brevo (ex. Sendinblue) pricing

Free

Brevo Plus

Contact sales

Starter

$25 / month

Business

$65 / month

Popular

75% off the annual Business Plan (Save $5,661)
Get deal
logo mailersend

8. MailerSend
4.5 (4 reviews)
1 deal available

Email Marketing

Description

The MailerSend software is ideal to facilitate the management and sending of all your transactional emails. From the creation of emails to the analysis of the data and the precise organization of the sending process, all the essential elements to control your communication are included.

MailerSend compared to Omnisend

Omnisend has more positive reviews than MailerSend: 97 vs 95

Omnisend is better at support than MailerSend: 4.6 vs 4.5

Omnisend is more user friendly than MailerSend: 4.6 vs 4.5

MailerSend is better at value for money than Omnisend: 4.8 vs 4.5

Omnisend has more functions than MailerSend: 102 vs 24

Best features

  • - Create personalized and engaging emails

  • - Deliver a great customer experience with inbound routing

  • - Access complete data to manage your mailings

  • - Benefit from the advantages of teamwork

  • - Track your email success with in-depth analytics

  • - Ensure perfect deliverability of your emails

  • - Segment your contacts for personalized campaigns

  • - Automate your email marketing with drip campaigns

6 months free on Premium plan (50,000 emails per month) (Save $180)
Get deal
logo freshmarketer

9. Freshmarketer
4.5 (4 reviews)
1 deal available

Data Analytics Customer Experience

Description

Freshmarketer is an all-in-one conversion rate optimization tool for all goal-oriented fast-paced marketing teams and digital marketing agencies.

Freshmarketer compared to Omnisend

Omnisend is a better solution based on percentage of positive reviews than Freshmarketer: 97 vs 92

Omnisend is a better solution for customer support than Freshmarketer: 4.6 vs 4.0

Omnisend's user interface is more convenient than Freshmarketer: 4.6 vs 4.0

Omnisend pricing plans are more competitive than Freshmarketer: 4.5 vs 4.1

Omnisend has more functions than Freshmarketer: 102 vs 27

Freshmarketer: Pros & Cons

Comprehensive analytics: Get deep insights into customer behavior and optimize your marketing strategies.
Conversion rate optimization: Test, analyze and improve your website to increase conversions and revenue.
Personalization capabilities: Deliver personalized experiences to your customers, enhancing engagement and driving loyalty.
Steep learning curve: The complexity of Freshmarketer may require a significant investment of time and effort to fully understand and utilize.
Potential cost barriers: The pricing structure of Freshmarketer may be prohibitive for young entrepreneurs with limited budgets.
Limited integration options: Freshmarketer may not have the level of integration capabilities that some other software options offer.

Best features

  • - Go beyond traditional heatmaps

  • - One heatmap. Multiple pages

  • - Heatmaps for variations

  • - Device specific heatmaps

  • - Heatmaps that just works for a dynamic website

  • - Scrollmaps and Clickmaps

90% off the Pro plan for 1 year (Save $100,000)
Get deal
logo mailtag

10. MailTag
4.5 (4 reviews)
1 deal available

Email Marketing

Description

MailTag is the tool that will allows you to schedule and track your emails. Discover how many times emails were viewed, how many times they were opened, the number of links that were clicked on, and much more.

MailTag compared to Omnisend

Omnisend has more positive reviews than MailTag: 97 vs 85

Omnisend is more user friendly than MailTag: 4.6 vs 4.5

Omnisend is better at value for money than MailTag: 4.5 vs 4.4

Omnisend is better at number of features than MailTag: 102 vs 52

Best features

  • - Generate optimized email signatures

  • - Improve team management

  • - Custom templates

  • - Follow-up reminders

  • - Track your emails

  • - Smart scheduling

  • - MailTag analytics

MailTag pricing

Pro

$12 / user / month
50% off any plans (monthly and annual) lifetime (Save $2,338)
Get deal