Pros from reviewers
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Competitive analysis: SimilarWeb Pro is a crucial tool for competitive analysis, offering visual charts and graphs that provide valuable data. This allows users to understand their standing in their niche and industry, as well as gain a comprehensive view of their competition and the overall landscape
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Prospecting and collaboration: SimilarWeb is often used for prospecting and finding new sites to collaborate with. It's particularly helpful when users need to understand the traffic of specific websites they want to partner with. The Similar site section is used to identify comparable websites for prospecting
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Insight into target audience: SimilarWeb allows users to access not just their own website's analytics, but also insights into their target audience and their interactions with competitor websites. This information aids in making informed decisions and predicting future customer needs
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Reliable web traffic assessment: SimilarWeb removes guesswork and provides a reliable way to assess companies based on their web traffic. It enables users to swiftly and effortlessly gather data for most websites, including details on bounce rate, page views, monthly visits, and geography
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Market research: SimilarWeb provides essential market research data in an easily understandable and actionable manner. The Chrome extension is particularly beneficial for understanding a website's basic nature and traffic. This helps users steer their business in the right direction and seize the best online opportunities.
Cons from reviewers
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High cost for small businesses: The Pro version of SimilarWeb can be quite costly for small businesses, making it less accessible for those with a limited budget
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Inaccuracy of referral reports: Some users have reported that the accuracy of the referral reports could be better, suggesting that the data provided may not always be reliable
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Difficulty finding data for some websites: The tool occasionally fails to find website data and displays nothing, which can be frustrating when trying to gather comprehensive insights
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Inaccuracy of traffic statistics: Some users have expressed skepticism about the accuracy of SimilarWeb's traffic statistics, finding them less reliable than other tools like Google Analytics and Statcounter
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Limited data for new or smaller websites: SimilarWeb only displays data for websites with high traffic, excluding new or smaller ones, which can limit its usefulness for businesses interested in these types of sites.
Main features
Starting Price
Free Plan
Traffic analysis
Industry and category benchmarks
Market share and audience overlap
Competitive analysis
Keyword research
Starting Price
$149
/ user / month
Free Plan
No
Traffic analysis
Industry and category benchmarks
Market share and audience overlap
Competitive analysis
Keyword research
What is Similarweb?
How Similarweb compare to similar software?
Product
Price
$149
/ user / month
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Semrush and Similarweb’s features overlap considerably. They both have a robust keyword research suite, great tools for link building, and a lot of SEO features that you can use for on-page and off-page efforts.
Semrush is slightly cheaper at $129.95/month, compared to Similarweb’s $149/month. But they both offer a similar user experience, customer support, and feature stack.
So what’s the main difference between the two platforms? Semrush is better at SEO and keyword research, while Similarweb is better at competitor analysis. Semrush has a more reliable database of keywords to draw from, and more advanced tools for content marketing or on-page SEO. On the other hand, Similarweb offers a more robust competitor analysis suite, with advanced website statistics.
Besides this key factor, there are other small differences between the two platforms. For example, Similarweb is better suited for the brainstorming of ad campaigns, while Semrush has better ad management features....
Similarweb
Unlock digital insights with Similarweb: Know, grow, and succeed online
Semrush
Be more visible in search results and increase qualified traffic
14 days free on the Pro plan on Semrush
Save up to $59
Who is Similarweb best for according to our reviewers?
Marketing and Sales Teams: These professionals can use SimilarWeb to gauge the volume of consumers each website attracts, helping them determine the seriousness of their requests
SEO Specialists: SimilarWeb is a powerhouse for competitor analysis and SEO insights, aiding these professionals in maintaining an online edge
Bloggers and Content Creators: The tool is fantastic for quickly comparing blogs and determining their volume and stats, helping them understand their standing in the field
Advertisers and Promoters: SimilarWeb allows these users to evaluate the ad value of websites/blogs they aim to partner with, saving them money that could have been spent on ineffective campaigns.
Business Owners: SimilarWeb provides essential market research data in an easily understandable and actionable manner, assuring them that they're steering their business in the right direction
Similarweb Reviews
4.5
Similarweb rating
4.7
Ease of use
4.3
Customer service
4.1
Value for money
4.3
Likelihood to recommend
4.4
Features
13 Similarweb Reviews
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Lawson S
Received Friendly Support from Similarweb.
I had a very positive experience with Alexander Grychyk who provided me with friendly and professional service during our first call. He gave me useful information and considered my needs and requests, instead of just trying to sell his services. I really appreciated his approach.
June 30, 2024
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Sable G
Extremely Useful Insights
Similar Web provides essential market research data in an easily understandable and actionable manner. It assures me that I'm steering my business in the right direction.
June 25, 2024
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Sean Jones
SimilarWeb: An Indispensable Marketing Tool
As a marketer, SimilarWeb has become an indispensable tool in my arsenal. It allows me to track our website's performance, understand where our traffic is coming from, and identify potential opportunities for growth
June 15, 2024
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Anthony J
Doubtful Data Accuracy with SimilarWeb
The software, Similarweb, provides advantages like a simple method to compare my website traffic with competitors and the capability to see my ranking in various countries. However, I am skeptical about the accuracy of their statistics, which I find even less reliable than Alexa's. While Google and Statcounter gave similar traffic numbers, Similarweb's figures were entirely different and disproportionate.
June 11, 2024
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Rose
Essential for Marketers and SEO Specialists
SimilarWeb has become an essential part of my daily routine. It's more than just a tool; it's a powerhouse for competitor analysis, SEO insights, and much more. I depend on it to stay competitive. If you're serious about maintaining an online edge, SimilarWeb's Chrome extension is a must-have!
June 1, 2024
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Nancy
Excellent Tool for Sales Professionals!
I believe Similarweb offers excellent insights into the web traffic and advertising data of my target accounts. At present, I have no complaints as it fulfills all my expectations.
May 27, 2024
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Pamela Johnson
Effortless Insights with SimilarWeb's User-Friendly Interface
SimilarWeb's user interface is intuitive and easy to navigate, making it a breeze to find the information I need. The data accuracy is impressive, providing valuable insights that have helped shape our digital strategy
May 18, 2024
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Karen
Excellent Tool for Uncovering Website Insights
I've had a positive experience with Similarweb. It has removed our guesswork and given us a reliable way to assess companies based on their web traffic. It enables us to swiftly and effortlessly gather data for most websites, including details on bounce rate, page views, monthly visits, and geography. The Chrome extension is excellent. However, it occasionally fails to find website data and displays nothing. Some of the data might be incorrect, but it usually provides a good indication.
May 13, 2024
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Mary
Unparalleled Insights into Website Traffic and User Behavior
the insights it provides into website traffic and user behavior are unparalleled. The competitive analysis feature has been particularly useful for benchmarking our performance against industry peers
May 6, 2024
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Sarah
Grasping the Worth of Market Research with Similarweb
In my opinion, Similar Web Chrome Browser Extension is the best tool for market research. You might wonder why I recommend this tool. Well, having the best research tool allows you to seize the best online opportunities. If you choose not to use it, you might struggle to find the best product for your customers and potentially go over budget. So, I strongly suggest using Similar Web Browser Extension today.
April 29, 2024
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Linda
Top Choice for Elevating Your Digital Marketing Game
In my experience, SimilarWeb Pro is a crucial tool for competitive analysis. Its visual charts and graphs offer valuable data, making it a stronger tool compared to others available. They even provide a free trial for testing before committing. With SimilarWeb, I can access not just my website's analytics, but also insights into my target audience and their interactions with competitor websites. This has been incredibly beneficial for my business. SimilarWeb unveils two key scenarios: my standing in the field relative to my niche and industry, and a comprehensive view of my competition and the overall landscape. This information aids me in making informed decisions and predicting future customer needs. However, I find the Pro version to be quite costly for small businesses, and the accuracy of the referral reports could be better.
April 20, 2024
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Donna F
SimilarWeb: A Powerful Tool for Website Analysis
I've been using SimilarWeb for a few months now and I'm thoroughly impressed with its capabilities
April 16, 2024
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Alice
Just Attempting to Review Plans
Edit: They have issued the refund. Thank you for the assistance and understanding. ——— I was merely reviewing plans, but they charged $399 to my card with just one click. I don't use the product and have been waiting for a response to my refund request for two days. I insist on a swift refund. Thanks.
April 13, 2024