Pros from reviewers
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Easy to use: Buffer is user-friendly and straightforward to set up, making it simple to link and manage various social media accounts
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Cost-effective: Buffer offers a comprehensive suite of features for social media management at an affordable price, with a free version available that is packed with features
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Scheduling and tracking: Buffer allows for easy scheduling of posts ahead of time and provides valuable analytics and tracking information for each post
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Engagement and interaction: Buffer enables users to track engagement, see all comments on their posts, and respond directly from the platform.
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Browser extension and smartphone app: Buffer offers a convenient browser extension and smartphone app, both of which are user-friendly and allow for instant buffering of images, websites, or pages
Cons from reviewers
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Pricing changes: Some users have reported frequent changes in Buffer's pricing, which can be inconvenient and confusing for long-term planning
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Unreliable scheduling: Despite being a core feature of Buffer, some users have experienced issues with scheduling posts. Posts often fail to post without any clear reason, leading to manual posting and frustration
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Poor customer support: Several users have reported poor customer service experiences with Buffer, including slow response times, lack of phone support, and representatives not adequately addressing issues.
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Limited analytics: While Buffer provides basic analytics and tracking information, it lacks advanced or in-depth features found in specialized analytics tools. This can be a disadvantage for marketers seeking highly detailed or granular data
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Mobile app issues: The mobile app, particularly on Android, has been reported to have issues such as getting stuck in loading loops, problems with drafting posts, and posts going straight to drafts instead of being queued or published immediately
Main features
Starting Price
Free Plan
Team collaboration
Content recommendations
Post scheduling
Performance analytics
Multi-account management
Starting Price
$6
/ month
Free Plan
Yes
Team collaboration
Content recommendations
Post scheduling
Performance analytics
Multi-account management
What is Buffer?
How Buffer compare to similar software?
Product
Price
$6
/ month
Free plan
Yes
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Who is Buffer best for according to our reviewers?
Social Media Managers: Professionals who manage multiple social media accounts for different clients, and value the ability to schedule posts, track engagement, and respond to comments directly from Buffer
Small Business Owners: Users who find Buffer's cost-effective pricing and simplicity appealing, and use it to manage their social media presence without the need for more complex tools
Dissatisfied Customers: Users who have experienced issues with Buffer's functionality, customer support, or pricing structure, and may not recommend the service due to these negative experiences.
Digital Marketers: Individuals or teams who use Buffer as part of their digital marketing toolkit, appreciating its comprehensive suite of features for effective social media management, despite potential limitations in advanced analytics
New Marketing Professionals: Individuals managing a complex social media presence for multiple brands, who appreciate the ability to create and schedule full social marketing campaigns in one place, but may find the cost increases with the need for advanced features or multiple users
Buffer Reviews
3.9
Buffer rating
4.5
Ease of use
4.5
Customer service
4.4
Value for money
4.3
Likelihood to recommend
4.3
Features
12 Buffer Reviews
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Judy N
Buffer Lacks Dependability
The core features of Buffer are unreliable. Although it works well in theory, the main reason I use Buffer is for scheduling, which does not function properly. Posts often fail to post without any clear reason, so frequently that it makes me question the purpose of using Buffer. I still have to manually post ad hoc when a post fails, which does not save me much time and causes weekly internal frustration because I have to quickly manually upload it from home. I use Buffer for two businesses with multiple platforms attached. Issues occur with both and on different platforms (Instagram, FB, Linkedin). The support is useless. They just blame the platform and ask me to repost it. My colleagues and I have reported the failed posts dozens of times, to no avail. The repost feature fails as well. I can schedule a repost with one click, but it often fails. The images somehow get deloaded, and I have to manually re-upload them.
June 24, 2024
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Vaughn M
Superb Solution for Streamlining Social Media Tasks
Buffer is an excellent tool for managing various social networks, enabling post scheduling and engagement tracking. It successfully removes the need for repetitive tasks across different platforms. However, I had to quit using it due to the appearance of other, more cost-effective tools in the market. Despite this, I would still endorse Buffer for its outstanding performance. One of the primary reasons I transitioned to Buffer was its simplicity and pricing.
June 16, 2024
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Patricia
Efficient Social Media Management with Buffer
I appreciate the simplicity and efficiency of Buffer. It has made managing multiple social media accounts a breeze, saving me valuable time each day
June 8, 2024
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Olivia R
Tips for New Buffer Users
As a new customer, I found out that Buffer charges for a full year of publish and analyze, even if you think you've switched to a monthly plan. This is the only subscription I've encountered that automatically enrolls you onto a yearly plan, which I find quite shady. My recommendation for Buffer is to not auto-enroll trial users onto the yearly plan and not auto-subscribe them to the analyze plan. Most people, like me, just want the publishing plan and may forget to cancel analyze as they never signed up for it.
June 1, 2024
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Stephen
Boosting Productivity with Buffer's Advanced Scheduling Feature
I've been using Buffer for a while now and it has significantly improved my productivity. The ability to schedule posts in advance allows me to focus on creating quality content
May 25, 2024
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Christine Davis
Buffer: Not Worth the Investment, Except for the Free Version
We used to utilize Buffer before transitioning to Meta Business Suite because of its superior reliability for scheduling and publishing content. However, we kept using Buffer for its excellent analytics, which our clients valued, until we found Cloud Campaign. The best feature of Buffer was its analytics reporting, which we often used for our client reports. The negatives included frequent pricing changes and lack of support.
May 18, 2024
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Kevin R
Just Checked Out Buffer Reviews
I recently saw the reviews of Buffer on and unfortunately, I had already paid for the subscription. The product is broken and I regret being harsh. I didn't use the product for a year and when I requested a refund, they refused. The product and customer support are poor. I would advise against using Buffer unless you're willing to spend a lot of time setting it up and having a bad experience. Good luck and goodbye Buffer.
May 12, 2024
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Helen J
User-friendly and Crucial for Business Success
Buffer is a cost-effective social media scheduling and tracking platform that I find extremely useful. I love how easy it is to link all my different social media accounts and schedule my posts ahead of time. It even lets me post to all my accounts at once. I find the browser extension especially useful as it allows me to buffer an image, website, or page instantly. I also use their smartphone app, which offers all the tools I need for just about $8 a month. I value the analytics and tracking information it provides for my posts, as well as the ability to republish old posts. I enjoy being able to see all the comments on my posts and respond directly from Buffer. Both the web browser extension and the smartphone app are fantastic and user-friendly. The free version is also packed with features. If you don't have many social accounts, the free version works perfectly. It lets me track the engagement and analytics of my posts, and even interact with my posts directly from the website or app!
May 5, 2024
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Alice D
Managing Social Media with Buffer
I have found Buffer to be an incredibly useful tool for managing my social media accounts
April 27, 2024
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Thomas
Buffer: The Top Social Media Scheduling Tool I've Experienced
As a social media manager, I find Buffer to be the best social media app/service I've ever used, despite seeing many negative reviews. It excels at scheduling and publishing content consistently and reliably across various social media platforms for my clients. The customer support is top-notch, with quick responses and thorough investigations into any issues. Occasionally, I encounter problems where a post doesn't publish, but this is to be expected given the ever-changing nature of social media platforms. As of January 224, I find the service to be very reliable and functioning as expected. I've been a paying customer for about 3 years.
April 20, 2024
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Alexis Williams
Thriving in Digital Marketing with Buffer: An Insider's Perspective
My overall experience with Buffer has been extremely positive and rewarding. It has proven to be an indispensable tool for my team's daily tasks and has been key in maintaining a consistent brand image across our various social media platforms. As a digital marketer, I've explored various social media tools, and Buffer stands out for several reasons. I especially value its comprehensive suite of features designed for effective social media management. It has become a crucial part of my digital marketing toolkit, helping my team and I streamline processes and implement effective social media strategies for our B2C company. However, I think there's room for improvement in one area. While Buffer's analytics provide valuable insights into post performance, they may lack some of the more advanced or in-depth features found in specialized analytics tools. For marketers seeking highly detailed or granular data, like myself, Buffer's analytics may feel somewhat limited.
April 16, 2024
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Janet C
Buffer: A Game Changer for Multi-Platform Scheduling
Buffer's ability to schedule posts across multiple platforms has been a game changer for me. It allows me to plan my content strategy ahead of time, ensuring consistent engagement with my audience
April 15, 2024