Pros from reviewers
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Consolidation of social media accounts: Sprinklr has the ability to consolidate all a company's social media accounts in one location, making management of these accounts easier
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Exceptional customer service: Despite some limitations, Sprinklr's customer service is quick to respond and helpful in resolving any problems, with outstanding response times
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Powerful social listening workflow: Sprinklr's social listening workflow is excellent, simplifying the process of monitoring and responding to untagged mentions across various platforms
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Simplified campaign attribution and ROI analysis: Sprinklr has eased worries about strict reporting requirements and multi-channel marketing campaign analytics, simplifying campaign attribution and return on investment analysis
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Comprehensive reporting and social listening: Sprinklr provides comprehensive reporting and social listening across various social media channels, enabling retrieval of posts using specific keywords and efficient response to customer inquiries.
Cons from reviewers
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Complex user interface: Sprinklr's user interface can be quite complicated, making it difficult for new users to navigate and use the software effectively
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Limited content formats: The software does not support certain content formats, such as Instagram story videos and polls, which can limit the type of content that can be shared
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High cost: Sprinklr can be quite expensive, especially for large brands that need to run numerous listening queries, making it less accessible for smaller teams or businesses
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Inconsistent analytics: There have been reports of delayed updates on post tags and discrepancies between the figures in the reports and the actual channel analytics
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Poor customer support: Some users have reported that the customer support team is not always helpful, particularly when it comes to resolving complex issues or providing education on the software's features.
Main features
Starting Price
Free Plan
Social media management
Advertising
Customer care
Customer insights
Content marketing
Starting Price
N/A
Free Plan
No
Social media management
Advertising
Customer care
Customer insights
Content marketing
What is Sprinklr?
How Sprinklr compare to similar software?
Product
Price
N/A
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Who is Sprinklr best for according to our reviewers?
Social Media Managers: Professionals who manage multiple social media accounts and campaigns across various platforms. Sprinklr simplifies the process of monitoring and responding to untagged mentions, and provides powerful post tagging, reporting, and social listening functions
Customer Service Teams: Teams that need to respond to customer inquiries and concerns efficiently. Sprinklr consolidates real-time comments, messages, and posts from various social media channels into one dashboard, but may sometimes fail to fetch comments or provide accurate report figures
Community Managers: Professionals who need to monitor and respond to untagged mentions across platforms. Sprinklr provides in-depth and actionable social listening, but mastering the user experience can be challenging and time-consuming.
Marketing Teams: Teams that require strict reporting requirements and multi-channel marketing campaign analytics. Sprinklr simplifies campaign attribution and return on investment analysis, and provides a broad array of reporting options
Communication Departments: Departments that use social media and marketing management tools to disseminate pertinent information to other divisions. Sprinklr automates daily, weekly, and monthly routines, but may not support some features like Instagram story videos
Sprinklr Reviews
4.3
Sprinklr rating
3.9
Ease of use
4.0
Customer service
4.4
Value for money
4.0
Likelihood to recommend
4.2
Features
13 Sprinklr Reviews
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Alexander Davis
Exceptional Social Automation Tool: Abundant Features and Customization Options
The management and customer service at Sprinklr are exceptional. As they continue to develop their product, their commitment to success is evident. The product is highly adaptable, catering to a diverse range of users within a social team - from designers uploading assets directly into a repository, to copywriters uploading copy for approval. The reporting is top-notch, covering all the major needs of an enterprise social team. There are occasional bugs, but a quick refresh usually fixes them. The main issue is that some of the less intuitive features or questions can't be answered by their reps as they are still learning the product. However, their response time is always outstanding and they consistently work on resolving the issue or providing education until it's resolved. The only downside is the cost - we were fortunate to afford the enterprise solution, but it is quite pricey. More affordable options significantly limit the features, which is disappointing for teams who can't afford the top-tier packages.
June 29, 2024
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Kelly M
Efficient Social Media Management Software for Large Businesses
I've been particularly impressed with the software's ability to handle large volumes of data, making it an ideal choice for larger businesses. The user interface is intuitive and easy to navigate, even for those new to social media management
June 23, 2024
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Emily J
Efficient Integration: Sprinklr's Automation Features
Sprinklr's integration capabilities have made it a seamless addition to our existing tech stack. The software's automation features have saved us countless hours in manual work
June 15, 2024
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Beverly A
Mastering Sprinklr: A Powerful Tool Once Understood
I appreciate Sprinklr's in-depth and actionable social listening. It's user-friendly, even with multiple community managers, and I particularly enjoy the Social Listening workflow that simplifies monitoring and responding to untagged mentions across platforms. However, mastering the user experience can be challenging and time-consuming. I also feel the training videos and technical support are not as good as other tools in this category.
June 8, 2024
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Jennifer B
Powerful Social Media Publishing Tool
The analytics capabilities of Sprinklr outshine its competitors, particularly in data exporting and dashboard organization. After some training, it's fairly easy to use. However, I frequently encounter issues with delayed updates on post tags and malfunctioning analytics dashboards. The customer service is poor, often leaving me to resolve problems on my own.
June 4, 2024
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Maria
Effortless Customer Care with Sprinklr
I find Sprinklr to be very practical for customer care, offering many features for efficient reporting and data collection. They are always improving and provide webinars to help understand new features, which are always user-friendly. However, to fully take advantage of both marketing and customer care aspects, a significant investment is required.
May 25, 2024
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Quilla
Excellent Software, Disappointing Customer Service
I use Sprinklr to collect real-time comments, messages, and posts from various social media channels into one dashboard, which helps me respond to customer inquiries and concerns more efficiently. It also provides comprehensive reporting and social listening across these channels, enabling me to retrieve posts using specific keywords. However, Sprinklr has its flaws. Sometimes it fails to fetch comments or the figures in the reports don't match the actual channel analytics. My biggest issue with Sprinklr is their support. If a problem requires extensive troubleshooting, the support team tends to avoid it and push back.
May 19, 2024
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Carolyn
Not a Fan of Sprinklr
I don't frequently use Sprinklr software, but when I do, I struggle to use it correctly. It's quite complicated and lacks the tools I require. However, I do appreciate its ability to consolidate all my company's social media accounts in one location. I primarily use it for Twitter, but its search tool is subpar. Additionally, I can't post certain content formats, like polls, which complicates my job. I didn't choose Sprinklr personally, but rather because it's the software my company decided to use.
May 12, 2024
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Eugene Smith
Sprinklr's Analytics and Customer Service: A Winning Combination
Sprinklr's analytics capabilities have provided us with invaluable insights into our audience engagement, helping us to refine our marketing strategies. The customer service has been excellent, with quick responses and helpful guidance
May 7, 2024
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Eugene
Streamlining Processes and Improving Efficiency with Comprehensive Features
its comprehensive features have allowed us to streamline our processes and improve efficiency. The ability to schedule posts across multiple platforms has been a game changer
April 27, 2024
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Georgina M
An Exceptional and Potent Asset: Sprinklr
I find Sprinklr's Social Listening workflow to be excellent as it simplifies the process of monitoring and responding to untagged mentions across various platforms. Its post tagging, reporting, and social listening functions are extremely powerful. Although it may initially take some time to navigate the tool, once familiar, the benefits and usability of the software are outstanding.
April 20, 2024
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Scott
Optimizing Your Marketing Strategy with Sprinklr
As a user, I've found that Sprinklr has eased my initial worries about strict reporting requirements and multi-channel marketing campaign analytics. It has simplified campaign attribution and return on investment analysis for my team and me. We mainly use Sprinklr for social media and marketing management in our communications department, but also to disseminate pertinent information to other divisions. It provides a broad array of reporting options and has automated our daily, weekly, and monthly routines. Their customer service is quick to respond and helpful in resolving any problems. However, the platform's APIs do not support some features like Instagram story videos, which might necessitate us to use native apps instead. Also, Sprinklr can be costly for a large brand that needs to run numerous listening queries.
April 14, 2024
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Isabella A
Sprinklr: Exceptional Social Media Management Tool
I've found Sprinklr to be an exceptional tool for managing our company's social media presence
April 13, 2024